1. Who we are
Masit is the SEO platform available at masit.io.
For privacy enquiries, contact us at support@masit.io.
2. Scope
This Privacy Policy explains how we process personal data when you visit masit.io, create an account, purchase credits, use our SEO tools, or contact support.
It applies to website visitors, registered users, and customers. It does not cover third-party websites linked from our platform.
3. Data we collect
- Account details: name, email address, password (stored hashed), and optional profile information.
- Billing data: payment references, transaction history, credits purchased and used. Card details are processed by our payment provider (Whop) and are not stored on our servers.
- Usage data: tool activity, API requests, credit consumption, IP address, browser type, device information, and timestamps.
- Communications: support messages, email verification codes, and marketing preferences where applicable.
- Cookies and similar technologies: see our Cookie Policy.
4. How we use your data
- Provide, maintain, and improve the Masit platform and SEO tools.
- Create and manage your account, authenticate logins, and prevent fraud or abuse.
- Process credit purchases, apply credits to your balance, and maintain billing records.
- Send transactional emails such as verification, password reset, invoices, and account notices.
- Respond to support requests and monitor service quality.
- Comply with legal obligations and enforce our Terms of Service.
- Analyse aggregated usage to improve product performance (where permitted).
5. Legal bases (UK GDPR)
Where UK GDPR applies, we rely on: contract (to deliver the service you signed up for); legitimate interests (security, product improvement, support); consent (where required, e.g. non-essential cookies); and legal obligation.
6. Sharing your data
We do not sell your personal data. We share data only with trusted processors who help us run the service, including:
- Payment processors (e.g. Whop) for checkout and payment records.
- Email delivery providers for transactional messages.
- Hosting and infrastructure providers (e.g. Vercel, database hosting).
- SEO data providers used to fulfil tool requests on your behalf.
- Professional advisers or authorities when required by law.
7. International transfers
Some providers may process data outside the UK. Where this occurs, we use appropriate safeguards such as UK adequacy regulations or standard contractual clauses.
8. Retention
We retain account and billing records while your account is active and for a reasonable period afterwards to meet legal, tax, and dispute-resolution requirements. Usage logs may be kept for a shorter period unless needed for security investigations.
9. Your rights
Depending on your location, you may have the right to:
- Access a copy of your personal data.
- Correct inaccurate data.
- Request erasure in certain circumstances.
- Restrict or object to processing.
- Data portability where applicable.
- Withdraw consent where processing is consent-based.
- Lodge a complaint with the ICO (UK) or your local supervisory authority.
10. Security
We implement technical and organisational measures to protect your data, including encrypted connections (HTTPS), hashed passwords, access controls, and audit logging. No online service can guarantee absolute security.
11. Children
Masit is not intended for users under 18. We do not knowingly collect data from children.
12. Changes
We may update this policy from time to time. Material changes will be posted on this page with an updated date. Continued use of the service after changes constitutes acceptance where permitted by law.
13. Contact
Masit
Email: support@masit.io
Website: https://masit.io